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BMW MOTARRAD OPENS UP IN ROME

BMW MOTARRAD OPENS UP IN ROME

BMW Motorrad Rome was opened following extensive renovations to make it the largest dealership in the world currently selling BMW motorcycles and scooters on 19TH OF APRIL.
THIS SITE has been designed with the latest BMW Motorrad Corporate Identity to ensure riders can enjoy a true BMW experience, receive the best and fastest service for their bike or scooter, as well as becoming a meeting point for many motorcyclists in Rome.


BMW Motorrad With its active ‘Fastlane’ servicing that is being piloted at the flagship dealer, riders who visit BMW Motorrad Rome are able to book their bikes in for maintenance checks throughout the working week, including Saturday mornings. Thanks to an efficient planning system, customers are able to have their BMWs returned after just two hours, leaving them free to browse the showroom and chat with other motorcyclists, or enjoy a coffee and Wi-Fi internet access in the dealership’s ‘Bikers meet’ waiting area. This ‘Fastlane’ service system is expected to be implemented throughout the entire BMW Motorrad Italy dealer network.

The ground floor of BMW Motorrad also features an extensive boutique clothing showroom where the latest motorcycle and leisure clothing collections from BMW Motorrad and Husqvarna can be browsed in luxurious surroundings. Here is also where customers will find a wide range of motorcycle accessories and equipment. The first floor features a separate 800 square metres area where a wide choice of motorcycles of all brands can be found.

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